Brand Reputation Management Services
Many businesses have relied on us in the management of their online reputation. Since we have been in business for years, we can help you build and maintain a positive brand reputation that outranks your competitors. We will be responsible for providing you with leverage against any attacks or threats on your brand. We aim for brand consistency across online platforms and collaborating with expert designers, developers, writers, and social media marketing specialists boost your online presence.
Nowadays, it is all too easy for customers to post their reviews (even negative ones) and publish these online. Your potential customers can change their decisions if they found bad reviews and negative posts in search engines or social networks. These can seriously affect your brand and as well as your business. Business should take proactive measures to address these threats to save their online reputation. That is why it is important to have your online reputation monitored and have these negativities mitigated. We offer review management and filtering to highlight positive reviews and filter out spam. We also provide content marketing services, business listing services, and social media marketing. Our services will help you improve your credibility and retain customers’ trust in you.
Our Process For Reputation Management
Is your brand is underperforming or just not hitting the mark with your target audience as effectively as it should.
A brand audit is a health check for your business, product, or services. It is a thorough examination of your brand’s current status in terms of things like positioning, messaging, value, customer experience, deficiencies, trends, appearance, and so forth, benchmarked against global trends, best practices, and competitors. Sometimes, brands need to be audited because they are not achieving their objectives. If you get an audit done on your brand, it will help you identify your possible areas of weakness, so you can effectively make the right changes to increase your reach and grow your profitability. Typically, we conduct audits because of:
- Low Brand Awareness
- Decline in sales
- Poor market penetration
- Weak messaging
- Outside threats
- Measuring market perception, reputation, and attitude towards your brand
- Measuring the effectiveness of brand management efforts
When we conduct audits, they vary greatly from one client to another, in terms of the areas of focus and the level of detail required. Typically, a brand order can include things like reviewing, marketing, brand strategy plans, brand collateral such as your website logo, tagline, signages, packaging, and so forth.
Our Reputation Management Services
Our agency recognizes the importance of reputation management. This is because, reputation management services can show your brand’s best side, protect your business from unfavorable content, build brand credibility and trust, and even restore your online brand reputation. This can help your company take control of your customers’ online buzz on your products and services, and maintain a continuous flow of customers and business partners. We employ tools to help you monitor your online visibility.
Keep everyone in the loop with reputation notification, letting you know when a subscriber leaves you company a review online.
Post to Social Media
Post all of your positive reviews on any social media site that you want. Allow for you to create viral trends for your brand and products
Create and manage reports, gather all of your reputation data across sites, and gain valuable insight into your campaigns.
Post all of your positive review feeds to as many sites around web, increasing visibility for your brand
Get all of your reviews in a central dashboard. Our tools will allow you to easily mange your reputation.
Manage all of your negative review by funneling them to an internal contact form before they get a chance to post online
Frequently Asked Questions On Brand Reputation Management
It is huge today. Everybody looks online for reviews before they call you or fill out a form. They first search your brand name and the reviews on search engines like Google. If your brand does not look good or do not have a reputation at all, you are losing out on a lot of business. If there are no reviews at all, you are missing out on that business.
Definitely. Reputation management is very critical to many companies because it helps to manage all their financial needs against all the other stakeholders of the company. Companies with better reputations tend to better financially, even during downturns. As the saying goes, “It takes many good deeds to build a good reputation and only one bad one to lose it.” According to statistics, 70% of internet users will click on a negative search result or review when searching for a company website. Any business that wants to protect their brand and reputation would want to avail of a reputation management services. With the advent of social media, it is all too easy to publish and propagate negative reviews on a product or service that can harm your brand’s reputation.
Google now shows consumer review websites, blogs, and social media platforms on the first page of search listings to give a better experience for its users. We will monitor your reputation, manage it, improve it, and filter any negative reviews so that they could not be found by your prospects on the search results for their queries. We will ensure that your prospects will see positive reviews when they search for you. We employ a proactive approach in protecting your brand’s online reputation. This will give you an edge over your competitors.
The first step is to capture review from your past customers. We will help you send out for feedback to your past customers by email. Do not be afraid of bad reviews. We will help you include in the email a feedback form, which is especially useful in dealing with bad reviews. It is important to have feedback, not so much about the five stars from the customers.
Another way is to automate your review capture. We provide the best review automation services. Choose from thank-you notes, invoice notes, emails, newsletters, and more to automate your review capture. Choose from a wide range of review templates.
It can also be helpful if you ask your customers to review your products or services face-to-face. When somebody is asked face-to-face, the likelihood of them doing it is significantly easier, but you want to streamline that process – have it ready with you.