Local SEO and Marketing Services
Local SEO has changed the way websites can get traffic. Local SEO is how you make your business visible for geographically-specific search queries. Businesses want to rank their local SEO website to Google’s number one listing. Why would companies want a local SEO? It is not very competitive. It is also easy to get fast rankings. It helps you stand out from your competitors. Making use of local marketing services generates more qualified leads. With our expert Local SEO services, we can help you increase your brand’s online visibility and your site’s organic traffic, outrank your local competitors, and gain qualified leads..
Whether your business provides services, or you have a brick and mortar shop, our team of marketing experts can help your prospects easily find you online. We can help you target specific locations, such as a city, a region, a state, a country, or a continent. Through our local SEO services, we ensure that your local website gets the top ranks on Google’s search listing.
Highly Effective Email Campaigns
Did You Know? Over ninety percent of consumers now read online reviews for local businesses. Most consumer-related Google searches had a local intent.
With our proven local search engine marketing strategies, you can get the local exposure that you need for your business. Before we perform local search engine optimization, what we first do is look at the market as well as the competition. This data can be used to determine how much is needed to outrank the competitors and which aspects of optimization to focus on.
With a NAP Audit, we look at every appearance of your business name, address, and phone number on search engine listings. We will ensure that your NAP information will direct your prospective buyers to your website and your products and services, and not to the wrong place.
Our Local SEO Services
NAP (Name, Address, Phone)
As you get started looking at your local SEO, it is important to realize that you need to have a consistent NAP – name, address, and phone number for your website. The big sites are Google+, Google My Business, Yelp, and Yellow Pages. We will make sure that the three of your NAP are consistent to help you gain relevance to your target geographic location. If your NAP details are consistent, Google and other search engines are signaled that your business really belongs in a particular area. Thus, you are awarded with a higher placement on the search listings.
Local Website SEO
Local SEO is vital to your business’ success. If implemented properly, you can get high rankings on Google Maps and various local listings. This can lead to a dramatic increase in your customers who go to your physical business address. We perform a website audit and optimize your site, so that you get the traffic that you need.
- Local SEO Keyword Research
- On-Site Optimization
- Local Content Creation and Marketing
- Yelp, GMB, Facebook Optimization
- Customer Reviews
Local Marketing Campaign
Local marketing is all about providing content and promotional messages target to a local population. This involves sending promotional emails to your customers, making use of advertisements, hosting local events and sponsorships, and ensuring that you are constantly in touch with your customers. Doing so can help boost your presence within your business’ surrounding neighborhood and targeted geographical areas. We will help you use effective local marketing tactics to different kinds of consumers with various socioeconomic status, demographics, and buyer personas.
Frequently Asked Questions About Local SEO Marketing
Instead of just focusing on your website and on keywords (just as a traditional SEO does), local SEO is also about promoting your Google My Business profile. This is because Google shows business pages (with a map) for local search keywords and results.
Oftentimes, users would add the “near me” phrase in their search queries. Then Google will show relevant results with a map, NAP (name, address, phone number) details, and customer reviews. These details are from businesses’ Google My Business profile pages.
As search engines continue to improve to provide better end-user experience, there is a need to optimize both your business website and your Google My Business account to rank on top when prospects look up your products and services online. This is the concept of local SEO.
Google My Business is a free tool for your business to increase your online visibility in Google search results. On your profile, your business name, business address, and contact information are shown. If your My Business profile appears on top of search listings, you have better chances of standing out among your competitors and bringing in customers.
Businesses that want to be on the first-page spot on search result listings and outrank their local competitors would want a local SEO. If you have a quite small business and you would want to increase your online visibility, then you may opt for local SEO, too. With local SEO that directs to an appealing website, you can have more chances of gaining qualified leads.
However, If you are planning to pursue a larger community or expand internationally through an E-commerce business, for example, then local SEO may not be the right fit for you. The principle that lies beneath local SEO is that your business has a physical location that your customers can visit.